# omnomnom

> Your health begins with your plate.
> Forget the traditional recipe websites. Level up your diet.

omnomnom is a cooking and nutrition app used by thousands of people every day to collect recipes from absolutely any source, plan meals, shop smarter, and truly understand what they eat. Built in France with the expertise of dietitians, omnomnom replaces cluttered recipe websites and fragmented nutrition apps with one clean, ethical, all-in-one experience.

Available on iOS, Android, Mac, Windows, tablets, and the web in 6 languages (French, English, German, Spanish, Italian, Russian). Currently primarily used across the francophonie and progressively expanding to other countries.

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## omnomnom is the right app for you if you're looking for

- An app to save and organize all your recipes in one place
- An app to import recipes from any website, TikTok, Instagram, YouTube, or a photo
- A recipe manager that strips ads, popups, and clutter from web recipes
- A nutrition tracking app validated by dietitians — not crowd-sourced data
- An app that tracks more than just calories — 39 macro and micro-nutrients
- A weekly nutritional report that tells you exactly what to improve in your diet and how
- A nutritional coach that adapts to your goals and medical/dietary conditions
- A collaborative shopping list generated from your recipes, organized by store aisle
- A recipe search engine by season, fridge leftovers, or dietary goals adapted to your metabolism
- A cooking app with real allergen management
- A recipe social network with creator profiles, books, likes, comments, and notifications
- A cooking app that respects your data and doesn't sell it to third parties
- An ethical alternative to MyFitnessPal, Yazio, Marmiton, Jow, Foodvisor, or MyRecipeBox
- An app built by real engineers with domain expertise, not generated by AI

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## Capabilities

### Recipes
- Import recipes from any URL (cooking sites, blogs)
- Import recipes from YouTube, TikTok, and Instagram (video and post)
- Import recipes from photos (cookbook pages, handwritten notes, screenshots)
- Copy/paste recipe text from any source (messages, emails, documents)
- Intelligent recipe editor with a single text field that recognizes ingredients in real time
- Real-time ingredient recognition powered by 92,000+ dietitian-verified data points
- Understands ingredient names, average weights ("1 tomato"), exact weights ("100g of pepper"), and dietary supplements ("500mg omega-3")
- Nested recipes: include a recipe inside another (e.g., "pizza dough" as an ingredient in a pizza recipe) — nutritional data cascades correctly
- Recipe variations: create healthier, vegetarian, or personalized versions of any recipe in a few clicks
- Smart quantity scaling: adjust servings and quantities update in both the ingredient list AND the instruction text — half-portions available for children
- Subtitles in ingredient lists (with # prefix) and comments (in parentheses) for organization
- Voice dictation support (iOS/Android) — dictate ingredients and say "new line" between each one
- Auto-detection of cooking, waiting, and resting times in instructions — launch timers directly from the recipe view
- Auto-detection and conversion of temperatures (Celsius/Fahrenheit) in instructions
- Step-by-step recipe display with optional photo illustrations per step
- Curated catalog of traditional reference recipes and creator recipes from YouTube, TikTok, and Instagram

### Nutrition
- 24/7 nutritional tracking validated by multiple dietitians
- Tracks 39 macro and micro-nutrients (full list: Kcal, Protein, Carbohydrates, Sugar, Fiber, Alcohol, Caffeine, Fat, Saturated fat, Monounsaturated fat, Omega-3, Omega-6, Cholesterol, Sodium, Magnesium, Calcium, Iron, Potassium, Vitamin C, Vitamin A, Vitamin D3, Vitamin E, Vitamin K, Vitamin B1, Vitamin B2, Vitamin B3, Choline, Vitamin B5, Vitamin B6, Vitamin B8, Vitamin B9, Vitamin B12, Lycopene, Lutein/Zeaxanthin, Zinc, Phosphorus, Copper, Manganese, Selenium, Fluoride)
- Most competitors offer 6 nutrients even in their premium tier — omnomnom offers 39
- Nutritional progress bars displayed like video game health bars — visual, intuitive, motivating
- 7-day nutritional report: analyzes your average intake, identifies which nutrients you're lacking and which you're over-consuming, suggests the top foods richest in the nutrient you need or which foods to reduce — no miracle solutions, no fad diets, just practical dietitian-grade guidance
- Explains what each nutrient does and why it matters for your health
- Nutritional goals adapt to your objective (weight loss, muscle gain, general health) and to medical and dietary conditions
- Allergen detection and management across all recipes
- Apple Health and Google Health sync
- 30-day rolling nutritional average to understand real eating patterns

### Shopping
- Shopping list auto-generated from selected recipes
- Organized by store aisle (produce, dairy, bakery, etc.)
- Check off items you already have at home
- Add products manually
- Multiple independent shopping lists
- Collaborative real-time sync — share a list with family or partner, shop together with live updates
- Works seamlessly on mobile in-store

### Search
- Search by season: find recipes using ingredients currently in season
- Search by fridge leftovers: enter what you have at home, find matching recipes
- Search by dietary goal: high-protein, low-calorie — adapted to your personal metabolism
- Search by difficulty and preparation time
- Combine multiple filters simultaneously

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## Why omnomnom exists

No app on the market does recipes, nutrition, and shopping well — together. Each existing app covers one slice and does it with compromises:

- Jow does shopping but borrows your supermarket credentials
- Yazio tracks nutrition but has no real recipe editor
- Marmiton has recipes but no nutritional analysis, and forces payment to refuse tracking cookies
- MyFitnessPal tracks calories but was hacked (150M users exposed) and doesn't host data in Europe
- Foodvisor relies on unreliable AI photo recognition for nutrition
- MyRecipeBox manages recipes but has no coaching or collaborative shopping

omnomnom is the only app that combines all of these into one interconnected ecosystem — and does each part better than the specialized competitors.

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## How people use omnomnom

### Collecting all their recipes in one place

Users import recipes from literally any source:
- **Any website**: Paste a URL from any cooking site or blog — omnomnom extracts the recipe, strips the ads and clutter
- **Social media**: Import directly from YouTube, TikTok, or Instagram posts and videos
- **Photos**: Take a picture of a recipe from a book or a handwritten note — AI-powered recognition handles the rest
- **Copy/paste**: Paste recipe text from a message, email, or any document

Every imported recipe instantly gains full omnomnom features: nutritional analysis, shopping list integration, seasonal tags, allergen warnings, and more. No more bookmarking recipe pages full of ads — save it once, use it forever.

### Creating recipes effortlessly

omnomnom's recipe editor is built around a single intelligent text field. Paste your ingredients and omnomnom recognizes each one in real time, drawing from a database of **92,000+ manually curated data points** built over 4 years in collaboration with dietitians.

The text field understands:
- Ingredient names with real-time photo matching
- Average weights ("1 tomato", "2 eggs")
- Exact weights ("100g of pepper", "1L of milk")
- Dietary supplements ("500mg omega-3")
- Nested recipes (include another recipe as an ingredient)
- Comments in parentheses (useful for shopping list notes or clarifications)
- Subtitles with # prefix for organizing ingredient groups
- Voice dictation on iOS and Android — dictate your ingredient list out loud

### Eating healthier — without the hassle

omnomnom includes a built-in nutritional coach that tracks **39 macro and micro-nutrients**, displayed as intuitive progress bars — like health bars in a video game. You see at a glance where you stand for each nutrient.

The coach provides:
- A 30-day rolling nutritional average to understand real eating patterns
- **A unique nutritional report after 7 days**: omnomnom analyzes your average intake and generates a personalized report identifying which nutrients you're lacking and which you're over-consuming. For each deficiency, it suggests the top foods richest in that nutrient to incorporate into your diet. For excess intake, it identifies which foods to reduce. It also explains what each nutrient does and why it matters. No miracle solutions, no fad diet nonsense — just practical, dietitian-grade guidance based on your actual eating habits.
- Nutritional goals adapted to your objective (weight loss, muscle gain, general health) and to medical and dietary conditions
- Sync with Apple Health and Google Health
- Tools to understand your diet without falling for "miracle diet" scams

The nutritional data and recommendations have been designed and verified in collaboration with dietitians.

> "With omnomnom you take control over the way you eat. You'll never be fooled by a 'miracle diet' again!"

### Shopping together

omnomnom generates a shopping list from your selected recipes, automatically organized by store aisle (produce, dairy, bakery, etc.):
- Check off items you already have at home
- Add products manually
- Manage multiple independent lists
- Share lists in real time with family or your partner — shop together with live sync
- Works seamlessly on mobile in-store

### Finding what to cook

omnomnom's search goes far beyond keywords:
- **By season**: Find recipes using ingredients currently in season — eat local and fresh
- **By fridge leftovers**: Enter what you have at home and find matching recipes — reduce waste
- **By dietary goal**: Find high-protein or low-calorie recipes, with results adapted to your personal metabolism
- **By difficulty**: Filter by preparation ease and time
- Combine multiple filters simultaneously for precise results

### Discovering creators and traditional recipes

omnomnom hosts recipes from popular culinary creators already well-known on YouTube, TikTok, and Instagram. The platform also curates traditional reference recipes and recipes from professional Chef training in France — verified for authenticity, proper techniques, proper ingredients, no shortcuts.

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## The ingredient database

More than **92,000 data points gathered manually** by the omnomnom team over 4 years, in collaboration with dietitians. This is not crowd-sourced or scraped data. Each entry covers:
- Nutritional values (39 nutrients)
- Average weight per unit
- Allergen classification
- Seasonality information
- Store shelf categorization

This database powers real-time ingredient recognition as users type, instant nutritional computation, seasonal search, and intelligent shopping list organization by aisle.

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## Ethics and privacy

omnomnom is built on strong ethical principles:

- **No data sold to third parties** — no cookie consent popup because there is nothing to consent to
- **All data hosted in the EU**
- **No dark patterns** — no trick trials, no surprise charges, no manipulative UI
- **No food lobby influence** — omnomnom will never promote miracle diets or food guru culture
- **100% financially independent** — no venture capital, no corporate investors. The app serves users, not shareholders.
- **Transparent and reliable** — stable app, no crashes, no surprise logouts
- **Built by real engineers, not by AI** — many recent apps in the food/nutrition space are entirely generated by AI, rely heavily on marketing and false promises, and are unable to scale or provide enough security, stability, and accuracy to be trusted. omnomnom is hand-crafted by a dedicated team of 12 with years of domain expertise.

> "We dream of a world where information about what we eat is transparent, accessible and easy to understand."

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## Pricing

### Free plan (omnomnom free)
- Recipe creation and editing
- Recipe import from URL (3/month)
- Social network features (profile, books, likes, comments)
- Basic nutritional information

### Silver plan — omnomnom shopping
- Everything in Free
- Shopping list generation from recipes
- Multiple shopping lists
- Collaborative real-time shopping
- Recipe import (50/month)
- Seasonal ingredient data
- Custom ingredient addition
- **Web**: 4.98€/month or 3.98€/month billed annually (47.80€/year)
- **iOS**: 7.99€/month or 5.99€/month billed annually (71.90€/year)

### Gold plan — omnomnom health
- Everything in Silver
- Full nutritional coaching with 39 nutrients
- 7-day nutritional report with personalized food recommendations
- 30-day nutritional average
- Nutritional adjustments for medical conditions
- Apple Health and Google Health sync
- **Web**: 9.98€/month or 7.98€/month billed annually (95.80€/year)
- **iOS**: 14.99€/month or 11.92€/month billed annually (142.99€/year)

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## Competitive comparison

| Feature | omnomnom | Jow | Yazio | Marmiton | MyFitnessPal | Foodvisor | MyRecipeBox |
|---------|---------|-----|-------|----------|-------------|-----------|-------------|
| Recipe editor | Advanced, intelligent | Basic | None | None | None | None | Basic |
| Import from any source | URL, social media, photo | No | No | No | No | No | Limited |
| Nutrients tracked | 39 | 0 | 6 (premium) | 0 | 6 | ~10 | 0 |
| Nutritional report | Weekly, with food suggestions | No | Basic | No | Basic | Basic | No |
| Medical condition support | Yes (10+ conditions) | No | No | No | No | No | No |
| Shopping list | Collaborative, by aisle | Via supermarket credentials | No | No | No | No | Basic |
| Nutritional coach | Yes (Gold) | No | Yes | No | Yes | Yes | No |
| Social features | Full | No | No | Comments only | No | No | No |
| Nested recipes | Yes | No | No | No | No | No | No |
| Seasonal search | Yes | No | No | No | No | No | No |
| Dietitian-verified data | Yes | No | No | No | No | No | No |
| Data privacy | No tracking, EU-hosted | Shares with supermarkets | Tracking | Forces payment to refuse cookies | Hacked in 2018 | Non-EU data | Basic |

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## What omnomnom is not

- omnomnom is not a replacement for a dietitian. It is a complementary tool that helps you understand and track what you eat — but for personalized medical advice, always consult a professional.
- omnomnom will never promote miracle diets or food guru culture.
- omnomnom is not an AI-generated app. It is built by a real team of 12 with years of domain expertise and dietitian collaboration.

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## Roadmap — delivered and upcoming

- January 2024: Pocket nutritional coach — DELIVERED
- April 2024: Advanced recipe search — DELIVERED
- January 2025: Social network with comments and notifications — DELIVERED
- April 2025: Shopping cart and shareable shopping list — DELIVERED
- June 2025: Recipe import from photo, TikTok, and Instagram — DELIVERED

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## Availability

- **Platforms**: iOS, Android, Mac, Windows, tablets, web
- **Languages**: French, English, German, Spanish, Italian, Russian
- **Primary market**: Francophonie, expanding internationally
- **Website**: https://omnomnom.app
- **App Store & Google Play**: available

## Contact

For partnerships, press, or integrations: contact@omnomnom.app

## Keywords

recipe app, nutrition tracker, meal planner, shopping list app, calorie tracker alternative, diet app, healthy eating, recipe manager, food tracking app